Sport Couture Dirk Bikkembergs open its first flagship store in Manzoni 47, Milan. The flagship store shows the home of the Dirk Bikkembergs sportsman, built totally with the luxury living quarters.

The store is built on 1300 square feet spread over three floors and 15 windows. The three labels of the house: Dirk Bikkembergs Sport Couture, BIKKEMBERGS and Bikkembergs Sport that reflects the entire wardrobe of Dirk’s icon and were brought together under one and the same roof.

The flagship store sells all Dirk Bikkembergs’ lines: all menswear collections as well as footwear (also for women), eyewear (also for women), underwear, accessories and kidswear. It also houses the entire collection of F.C. Bikkembergs Fossombrone team wear, including the number one designer football boot ‘Tirosegno’.

Footballer Andrea Vasa currently inhabits the fully equipped luxury quarters that include a very fine living room downstairs – complete with red leather sofa, TV and decorated with family pictures – and a bedroom, gym and relax room in an upstairs private area above the kitchen. Top of the bill is the hand-knotted silk Sport Couture carpet with exclusive football pattern, yet one cannot overlook the marble football sculptures, silver globes, ebony elephants or the Porsche 911S parked in the store. The aim is to allow customers to identify themselves with a sporting personality.