June 17, 2009

Montblanc Opens First Spanish Airport Boutique in Madrid-Barajas Airport

Montblac MadridThe first 75sq m Montblanc Boutique in partnership with Aldeasa opened in Terminal 4 of the Madrid-Barajas Airport featuring a full range of Montblanc products for men and women - including writing instruments, jewellery, watches, leather goods and some special limited edition products.

These limited items include the recently launched connoisseur watch line Nicolas Rieussec and the Etoile de Montblanc Precieuse collection.

The design of the new boutique is characterized by a combination of clear forms and shapes, Montblanc said: “Matte dark blue wooden surfaces teamed with matte silver fittings and light beige furnishings offer customers a calm, functional and luxurious ambience in which to shop,” the brand added.

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Montblanc has established the new boutique in association with Aldeasa, one of the world's leading airport retail operators, which manages retail areas in 20 countries. The opening represents a milestone in the long-standing partnership between global players Aldeasa and Montblanc and underscores the strength of their business relationship."

Montblac MadridSource: moodiereport

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